Expert advice

  • The price of a CRM

    The price of a CRM

    The price of a CRM varies according to several criteria: brand, number of users, support provided, functions covered, integrations, training, support, AI integration. We’ll explain these factors in detail, give you some examples of CRM prices on the market, and show you that the most expensive CRMs aren’t the best. CRM pricing criteria Billing and…

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  • The different types of CRM

    The different types of CRM

    What are the different types of CRM? CRMs (Customer Relationship Managers) are classified according to customer type, functionality, accommodation… By customer type By function By accommodation Conclusion Ideally, for an SME, your CRM should have the following features: My point of view is simple: a CRM must first and foremost be an excellent operational tool.…

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  • GPT and CRM chat

    GPT and CRM chat

    ChatGPT and CRM are two completely different systems, they don’t do the same thing, they don’t have the same objective, they work in complementarity or integration, we’re going to see their advantages and their limits. Features Database ChatGPT provides much broader, but less specific information, and its intelligence will generate information that is inferred rather…

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  • Business development: how to do it with a CRM

    Business development: how to do it with a CRM

    Business development, as the name suggests, is all about creating new business opportunities, and involves a number of steps leading up to the final sale. Business development is necessary, because we automatically lose customers for a variety of reasons: death, moving house, switching to a competitor. So you have to look for new customers to…

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  • The different uses of a CRM

    The different uses of a CRM

    An effective CRM can be used for many things in an organization. Increase sales This is the initial vocation of a good CRM, to help with prospecting, follow-up of current customers and management of the customer file. A good system allows to call more customers, to be more adapted to the customer and therefore to…

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  • Advantages and disadvantages of ChatGPT in business

    Advantages and disadvantages of ChatGPT in business

    I’ve tested ChatGPT in business, and here I share the pros and cons of ChatGPT in business. Difference between ChatGPT and CRM A CRM aims to manage and develop customers in a structured way ChatGPT is a conversational tool that you can use for your research, but also to maintain a conversation with a customer…

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  • How to increase your sales

    How to increase your sales

    I’m going to start with the simplest solution for a sales team, then I’m going to list the different ways you can increase your sales if you’re a small business or self-employed. Resources for a sales team The simple solution to growing your business is to follow these three steps. The more customers you meet,…

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  • CRM for SMEs

    CRM for SMEs

    CRM is a key tool for small and medium-sized businesses, enabling them to optimize their vital functions. Increase sales This is the initial vocation of a good CRM: to help with prospecting, current customer follow-up and customer file management. A good system allows you to call more customers, to be more tailored to the customer…

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  • CRM for sales: how to sell more

    CRM for sales: how to sell more

    Normally, a CRM is a sales support tool that helps sales reps boost their results. Yet most CRMs don’t sell – they actually slow down sales. Good salespeople are dynamic, energetic and creative, and the standards for integrating information into CRM lock them into a “straitjacket”. On the contrary, a good CRM should relieve them…

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  • CRM benefits for salespeople

    CRM benefits for salespeople

    CRM (Customer Relationship Management) is the basic sales tool. Exceed your objectives with simple CRM applications.

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