{"id":2846,"date":"2024-02-03T20:59:02","date_gmt":"2024-02-03T20:59:02","guid":{"rendered":"https:\/\/actionclient.com\/snap-sale-method\/"},"modified":"2025-03-20T13:04:03","modified_gmt":"2025-03-20T13:04:03","slug":"snap-sale-method","status":"publish","type":"post","link":"https:\/\/actionclient.com\/en\/snap-sale-method\/","title":{"rendered":"SNAP sale method"},"content":{"rendered":"\n<p>The SNAP sale method isn&#8217;t for complicated salespeople or customer-centric salespeople, but rather an effective pressure sales technique.<\/p>\n\n<p>It&#8217;s the technique of one of the best salesmen and manipulators I&#8217;ve ever met, and it&#8217;s particularly well-suited to the sale of unique objects, in the art market for example.<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Simple<\/li>\n\n\n\n<li>Required<\/li>\n\n\n\n<li>Aligned<\/li>\n\n\n\n<li>Priority<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Simple<\/h2>\n\n<p>Speak to your customers in simple, direct words that will move them. Don&#8217;t complicate things, target the customer&#8217;s feelings and play on them.<\/p>\n\n<h2 class=\"wp-block-heading\">Necessary.<\/h2>\n\n<p>You need to be a fine psychologist and understand <a href=\"https:\/\/challenge-action.com\/soncas-methode-de-decouverte-psychologique-dun-client\/\" target=\"_blank\" rel=\"noreferrer noopener\">your customers&#8217; psychological motivations<\/a>, so you can lather them up with your unique product that matches their lifelong aspirations. It&#8217;s &#8220;a unique opportunity they have to take&#8221;.<\/p>\n\n<p>There are in fact two necessities:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>You yourself become necessary to your customer; you are the only one who can enable your customer to achieve his or her dreams.<\/li>\n\n\n\n<li>Your unique object or service that you alone own.<\/li>\n<\/ul>\n\n<p>Basically, you&#8217;re doing your customer a favor because you like them. At least, that&#8217;s how some dealers present things in the art market.<\/p>\n\n<h2 class=\"wp-block-heading\">Aligned<\/h2>\n\n<p>As we saw earlier, to be necessary, you need to be aligned with your customer&#8217;s priorities, which means understanding their needs and motivations.<\/p>\n\n<p>Alignment can take place at any point in the sale, depending on the salesperson&#8217;s intuition. SNAP is not a structured method, but an intuitive one that aims to play on the customer&#8217;s emotions.<\/p>\n\n<h2 class=\"wp-block-heading\">Priority<\/h2>\n\n<p>Of course, to be aligned, you need to know the customer&#8217;s psychological priorities and motivations. So it all makes sense: we present in a simple way a product that the customer needs because we&#8217;re the only ones who own it, and it&#8217;s aligned with his priorities.<\/p>\n\n<h2 class=\"wp-block-heading\">Example of the SNAP sale method<\/h2>\n\n<ul class=\"wp-block-list\">\n<li>Simple: I offer you this exceptional signed ceramic<\/li>\n\n\n\n<li>Necessary: I&#8217;m the only one who has it, and it&#8217;s original and unique.<\/li>\n\n\n\n<li>Aligned: to match your style and what you&#8217;re looking for<\/li>\n\n\n\n<li>Priority: art is your life, this style is the one you love, you&#8217;ll regret it all your life if you don&#8217;t take it. You know, this piece of art is very much in demand, and I have other buyers, so I&#8217;m putting you first, because I like working with you.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n<p>It&#8217;s a manipulative technique, often based on lies on the part of those who use it, but hey, it&#8217;s all a matter of how you use it. On the other hand, it is impossible to use for identical products such as wheat, or for complex sales with competition. But it&#8217;s also a formidable weapon when it comes to shortages or sales of unique products.<\/p>\n\n<p><\/p>\n\n<p>Jean-Pierre Mercier<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The SNAP sale method isn&#8217;t for complicated salespeople or customer-centric salespeople, but rather an effective pressure sales technique. It&#8217;s the technique of one of the best salesmen and manipulators I&#8217;ve ever met, and it&#8217;s particularly well-suited to the sale of unique objects, in the art market for example. Simple Speak to your customers in simple, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2623,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SNAP sale method<\/title>\n<meta name=\"description\" content=\"The SNAP sale method is effective but manipulative, and only suitable for certain types of sales. 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